Table of Contents Chapter 1 Overview of Water-Borne Coatings 1.1 Definition of Water-Borne Coatings in This Report 1.2 Commercial Types of Water-Borne Coatings 1.2.1 Acrylic Coatings 1.2.2 Polyester Coatings 1.2.3 EPOXY Coatings 1.2.4 Polyurethane Coatings 1.2.5 PTFE Coatings 1.2.6 Others 1.3 Downstream Application of Water-Borne Coatings 1.3.1 Architectural 1.3.2 Automotive 1.3.3 General Industrial 1.3.4 Marine 1.3.5 Packaging 1.3.6 Others 1.4 Development History of Water-Borne Coatings 1.5 Market Status and Trend of Water-Borne Coatings 2013-2023 1.5.1 Global Water-Borne Coatings Market Status and Trend 2013-2023 1.5.2 Regional Water-Borne Coatings Market Status and Trend 2013-2023 Chapter 2 Global Market Status and Forecast by Regions 2.1 Market Development of Water-Borne Coatings 2013-2017 2.2 Production Market of Water-Borne Coatings by Regions 2.2.1 Production Volume of Water-Borne Coatings by Regions 2.2.2 Production Value of Water-Borne Coatings by Regions 2.3 Demand Market of Water-Borne Coatings by Regions 2.4 Production and Demand Status of Water-Borne Coatings by Regions 2.4.1 Production and Demand Status of Water-Borne Coatings by Regions 2013-2017 2.4.2 Import and Export Status of Water-Borne Coatings by Regions 2013-2017 Chapter 3 Global Market Status and Forecast by Types 3.1 Production Volume of Water-Borne Coatings by Types 3.2 Production Value of Water-Borne Coatings by Types 3.3 Market Forecast of Water-Borne Coatings by Types Chapter 4 Global Market Status and Forecast by Downstream Industry 4.1 Demand Volume of Water-Borne Coatings by Downstream Industry 4.2 Market Forecast of Water-Borne Coatings by Downstream Industry Chapter 5 Market Driving Factor Analysis of Water-Borne Coatings 5.1 Global Economy Situation and Trend Overview 5.2 Water-Borne Coatings Downstream Industry Situation and Trend Overview Chapter 6 Water-Borne Coatings Market Competition Status by Major Manufacturers 6.1 Production Volume of Water-Borne Coatings by Major Manufacturers 6.2 Production Value of Water-Borne Coatings by Major Manufacturers 6.3 Basic Information of Water-Borne Coatings by Major Manufacturers 6.3.1 Headquarters Location and Established Time of Water-Borne Coatings Major Manufacturer 6.3.2 Employees and Revenue Level of Water-Borne Coatings Major Manufacturer 6.4 Market Competition News and Trend 6.4.1 Merger, Consolidation or Acquisition News 6.4.2 Investment or Disinvestment News 6.4.3 New Product Development and Launch Chapter 7 Water-Borne Coatings Major Manufacturers Introduction and Market Data 7.1 Akzo Nobel N.V. 7.1.1 Company profile 7.1.2 Representative Water-Borne Coatings Product 7.1.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Akzo Nobel N.V. 7.2 Asian Paints Ltd. 7.2.1 Company profile 7.2.2 Representative Water-Borne Coatings Product 7.2.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Asian Paints Ltd. 7.3 Nippon Mektron, Ltd. 7.3.1 Company profile 7.3.2 Representative Water-Borne Coatings Product 7.3.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Nippon Mektron, Ltd. 7.4 PPG Industries, Inc. 7.4.1 Company profile 7.4.2 Representative Water-Borne Coatings Product 7.4.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of PPG Industries, Inc. 7.5 The Sherwin-Williams Company 7.5.1 Company profile 7.5.2 Representative Water-Borne Coatings Product 7.5.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of The Sherwin-Williams Company 7.6 The Valspar Corporation 7.6.1 Company profile 7.6.2 Representative Water-Borne Coatings Product 7.6.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of The Valspar Corporation 7.7 Axalta Coating Systems 7.7.1 Company profile 7.7.2 Representative Water-Borne Coatings Product 7.7.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Axalta Coating Systems 7.8 Benjamin Moore & Co. 7.8.1 Company profile 7.8.2 Representative Water-Borne Coatings Product 7.8.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Benjamin Moore & Co. 7.9 Berger Paints India Limited 7.9.1 Company profile 7.9.2 Representative Water-Borne Coatings Product 7.9.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Berger Paints India Limited 7.10 BASF SE. 7.10.1 Company profile 7.10.2 Representative Water-Borne Coatings Product 7.10.3 Water-Borne Coatings Sales, Revenue, Price and Gross Margin of BASF SE. Chapter 8 Upstream and Downstream Market Analysis of Water-Borne Coatings 8.1 Industry Chain of Water-Borne Coatings 8.2 Upstream Market and Representative Companies Analysis 8.3 Downstream Market and Representative Companies Analysis Chapter 9 Cost and Gross Margin Analysis of Water-Borne Coatings 9.1 Cost Structure Analysis of Water-Borne Coatings 9.2 Raw Materials Cost Analysis of Water-Borne Coatings 9.3 Labor Cost Analysis of Water-Borne Coatings 9.4 Manufacturing Expenses Analysis of Water-Borne Coatings Chapter 10 Marketing Status Analysis of Water-Borne Coatings 10.1 Marketing Channel 10.1.1 Direct Marketing 10.1.2 Indirect Marketing 10.1.3 Marketing Channel Development Trend 10.2 Market Positioning 10.2.1 Pricing Strategy 10.2.2 Brand Strategy 10.2.3 Target Client 10.3 Distributors/Traders List Chapter 11 Report Conclusion Chapter 12 Research Methodology and Reference 12.1 Methodology/Research Approach 12.1.1 Research Programs/Design 12.1.2 Market Size Estimation 12.1.3 Market Breakdown and Data Triangulation 12.2 Data Source 12.2.1 Secondary Sources 12.2.2 Primary Sources 12.3 Reference

List of Tables Table Advantage and Disadvantage of Acrylic Coatings Table Advantage and Disadvantage of Polyester Coatings Table Advantage and Disadvantage of EPOXY Coatings Table Advantage and Disadvantage of Polyurethane Coatings Table Advantage and Disadvantage of PTFE Coatings Table Advantage and Disadvantage of Others Table Production Volume of Water-Borne Coatings by Regions 2013-2017 Table Production Value of Water-Borne Coatings by Regions 2013-2017 Table Demand Volume of Water-Borne Coatings by Regions 2013-2017 Table Production and Demand Status of Water-Borne Coatings in Region One 2013-2017 Table Production and Demand Status of Water-Borne Coatings in Region Two 2013-2017 Table Production and Demand Status of Water-Borne Coatings in Region Three 2013-2017 Table Production and Demand Status of Water-Borne Coatings in Region Four 2013-2017 Table Import Volume of Water-Borne Coatings by Regions 2013-2017 Table Export Volume of Water-Borne Coatings by Regions 2013-2017 Table Production Volume of Water-Borne Coatings by Types 2013-2017 Table Production Value of Water-Borne Coatings by Types 2013-2017 Table Production Volume Forecast of Water-Borne Coatings by Types 2018-2023 Table Production Value Forecast of Water-Borne Coatings by Types 2018-2023 Table Demand Volume of Water-Borne Coatings by Downstream Industry 2013-2017 Table Demand Volume Forecast of Water-Borne Coatings by Downstream Industry 2018-2023 Table Production Volume of Water-Borne Coatings by Major Manufacturers 2013-2017 Table Production Value of Water-Borne Coatings by Major Manufacturers 2013-2017 Table Headquarters Location and Established Time of Water-Borne Coatings Major Manufacturer Table Employees and Revenue Level of Water-Borne Coatings Major Manufacturer Table Representative Water-Borne Coatings Product One of Akzo Nobel N.V. Table Representative Water-Borne Coatings Product Two of Akzo Nobel N.V. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Akzo Nobel N.V. 2013-2017 Table Representative Water-Borne Coatings Product One of Asian Paints Ltd. Table Representative Water-Borne Coatings Product Two of Asian Paints Ltd. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Asian Paints Ltd. 2013-2017 Table Representative Water-Borne Coatings Product One of Nippon Mektron, Ltd. Table Representative Water-Borne Coatings Product Two of Nippon Mektron, Ltd. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Nippon Mektron, Ltd. 2013-2017 Table Representative Water-Borne Coatings Product One of PPG Industries, Inc. Table Representative Water-Borne Coatings Product Two of PPG Industries, Inc. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of PPG Industries, Inc. 2013-2017 Table Representative Water-Borne Coatings Product One of The Sherwin-Williams Company Table Representative Water-Borne Coatings Product Two of The Sherwin-Williams Company Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of The Sherwin-Williams Company 2013-2017 Table Representative Water-Borne Coatings Product One of The Valspar Corporation Table Representative Water-Borne Coatings Product Two of The Valspar Corporation Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of The Valspar Corporation 2013-2017 Table Representative Water-Borne Coatings Product One of Axalta Coating Systems Table Representative Water-Borne Coatings Product Two of Axalta Coating Systems Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Axalta Coating Systems 2013-2017 Table Representative Water-Borne Coatings Product One of Benjamin Moore & Co. Table Representative Water-Borne Coatings Product Two of Benjamin Moore & Co. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Benjamin Moore & Co. 2013-2017 Table Representative Water-Borne Coatings Product One of Berger Paints India Limited Table Representative Water-Borne Coatings Product Two of Berger Paints India Limited Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of Berger Paints India Limited 2013-2017 Table Representative Water-Borne Coatings Product One of BASF SE. Table Representative Water-Borne Coatings Product Two of BASF SE. Table Water-Borne Coatings Sales, Revenue, Price and Gross Margin of BASF SE. 2013-2017