Table of Contents 1 Report Overview 1.1 Study Scope 1.2 Key Market Segments 1.3 Players Covered: Ranking by Ad Serving and Retargeting Platform Revenue 1.4 Market Analysis by Type 1.4.1 Global Ad Serving and Retargeting Platform Market Size Growth Rate by Type: 2020 VS 2026 1.4.2 Self-service Approach 1.4.3 Managed Service Approach 1.5 Market by Application 1.5.1 Global Ad Serving and Retargeting Platform Market Share by Application: 2020 VS 2026 1.5.2 SME (Small and Medium Enterprises) 1.5.3 Large Enterprise 1.6 Study Objectives 1.7 Years Considered 2 Global Growth Trends by Regions 2.1 Ad Serving and Retargeting Platform Market Perspective (2015-2026) 2.2 Ad Serving and Retargeting Platform Growth Trends by Regions 2.2.1 Ad Serving and Retargeting Platform Market Size by Regions: 2015 VS 2020 VS 2026 2.2.2 Ad Serving and Retargeting Platform Historic Market Share by Regions (2015-2020) 2.2.3 Ad Serving and Retargeting Platform Forecasted Market Size by Regions (2021-2026) 2.3 Industry Trends and Growth Strategy 2.3.1 Market Top Trends 2.3.2 Market Drivers 2.3.3 Market Challenges 2.3.4 Porter’s Five Forces Analysis 2.3.5 Ad Serving and Retargeting Platform Market Growth Strategy 2.3.6 Primary Interviews with Key Ad Serving and Retargeting Platform Players (Opinion Leaders) 3 Competition Landscape by Key Players 3.1 Global Top Ad Serving and Retargeting Platform Players by Market Size 3.1.1 Global Top Ad Serving and Retargeting Platform Players by Revenue (2015-2020) 3.1.2 Global Ad Serving and Retargeting Platform Revenue Market Share by Players (2015-2020) 3.1.3 Global Ad Serving and Retargeting Platform Market Share by Company Type (Tier 1, Tier 2 and Tier 3) 3.2 Global Ad Serving and Retargeting Platform Market Concentration Ratio 3.2.1 Global Ad Serving and Retargeting Platform Market Concentration Ratio (CR5 and HHI) 3.2.2 Global Top 10 and Top 5 Companies by Ad Serving and Retargeting Platform Revenue in 2019 3.3 Ad Serving and Retargeting Platform Key Players Head office and Area Served 3.4 Key Players Ad Serving and Retargeting Platform Product Solution and Service 3.5 Date of Enter into Ad Serving and Retargeting Platform Market 3.6 Mergers & Acquisitions, Expansion Plans 4 Breakdown Data by Type (2015-2026) 4.1 Global Ad Serving and Retargeting Platform Historic Market Size by Type (2015-2020) 4.2 Global Ad Serving and Retargeting Platform Forecasted Market Size by Type (2021-2026) 5 Ad Serving and Retargeting Platform Breakdown Data by Application (2015-2026) 5.1 Global Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 5.2 Global Ad Serving and Retargeting Platform Forecasted Market Size by Application (2021-2026) 6 North America 6.1 North America Ad Serving and Retargeting Platform Market Size (2015-2020) 6.2 Ad Serving and Retargeting Platform Key Players in North America (2019-2020) 6.3 North America Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 6.4 North America Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 7 Europe 7.1 Europe Ad Serving and Retargeting Platform Market Size (2015-2020) 7.2 Ad Serving and Retargeting Platform Key Players in Europe (2019-2020) 7.3 Europe Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 7.4 Europe Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 8 China 8.1 China Ad Serving and Retargeting Platform Market Size (2015-2020) 8.2 Ad Serving and Retargeting Platform Key Players in China (2019-2020) 8.3 China Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 8.4 China Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 9 Japan 9.1 Japan Ad Serving and Retargeting Platform Market Size (2015-2020) 9.2 Ad Serving and Retargeting Platform Key Players in Japan (2019-2020) 9.3 Japan Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 9.4 Japan Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 10 Southeast Asia 10.1 Southeast Asia Ad Serving and Retargeting Platform Market Size (2015-2020) 10.2 Ad Serving and Retargeting Platform Key Players in Southeast Asia (2019-2020) 10.3 Southeast Asia Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 10.4 Southeast Asia Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 11 India 11.1 India Ad Serving and Retargeting Platform Market Size (2015-2020) 11.2 Ad Serving and Retargeting Platform Key Players in India (2019-2020) 11.3 India Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 11.4 India Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 12 Central & South America 12.1 Central & South America Ad Serving and Retargeting Platform Market Size (2015-2020) 12.2 Ad Serving and Retargeting Platform Key Players in Central & South America (2019-2020) 12.3 Central & South America Ad Serving and Retargeting Platform Market Size by Type (2015-2020) 12.4 Central & South America Ad Serving and Retargeting Platform Market Size by Application (2015-2020) 13Key Players Profiles 13.1 TubeMogul 13.1.1 TubeMogul Company Details 13.1.2 TubeMogul Business Overview and Its Total Revenue 13.1.3 TubeMogul Ad Serving and Retargeting Platform Introduction 13.1.4 TubeMogul Revenue in Ad Serving and Retargeting Platform Business (2015-2020)) 13.1.5 TubeMogul Recent Development 13.2 Google 13.2.1 Google Company Details 13.2.2 Google Business Overview and Its Total Revenue 13.2.3 Google Ad Serving and Retargeting Platform Introduction 13.2.4 Google Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.2.5 Google Recent Development 13.3 OpenX 13.3.1 OpenX Company Details 13.3.2 OpenX Business Overview and Its Total Revenue 13.3.3 OpenX Ad Serving and Retargeting Platform Introduction 13.3.4 OpenX Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.3.5 OpenX Recent Development 13.4 Criteo 13.4.1 Criteo Company Details 13.4.2 Criteo Business Overview and Its Total Revenue 13.4.3 Criteo Ad Serving and Retargeting Platform Introduction 13.4.4 Criteo Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.4.5 Criteo Recent Development 13.5 DoubleClick 13.5.1 DoubleClick Company Details 13.5.2 DoubleClick Business Overview and Its Total Revenue 13.5.3 DoubleClick Ad Serving and Retargeting Platform Introduction 13.5.4 DoubleClick Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.5.5 DoubleClick Recent Development 13.6 Marin Software 13.6.1 Marin Software Company Details 13.6.2 Marin Software Business Overview and Its Total Revenue 13.6.3 Marin Software Ad Serving and Retargeting Platform Introduction 13.6.4 Marin Software Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.6.5 Marin Software Recent Development 13.7 Facebook 13.7.1 Facebook Company Details 13.7.2 Facebook Business Overview and Its Total Revenue 13.7.3 Facebook Ad Serving and Retargeting Platform Introduction 13.7.4 Facebook Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.7.5 Facebook Recent Development 13.8 Twitter 13.8.1 Twitter Company Details 13.8.2 Twitter Business Overview and Its Total Revenue 13.8.3 Twitter Ad Serving and Retargeting Platform Introduction 13.8.4 Twitter Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.8.5 Twitter Recent Development 13.9 Terminus 13.9.1 Terminus Company Details 13.9.2 Terminus Business Overview and Its Total Revenue 13.9.3 Terminus Ad Serving and Retargeting Platform Introduction 13.9.4 Terminus Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.9.5 Terminus Recent Development 13.10 Acquisio 13.10.1 Acquisio Company Details 13.10.2 Acquisio Business Overview and Its Total Revenue 13.10.3 Acquisio Ad Serving and Retargeting Platform Introduction 13.10.4 Acquisio Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 13.10.5 Acquisio Recent Development 13.11 StackAdapt 10.11.1 StackAdapt Company Details 10.11.2 StackAdapt Business Overview and Its Total Revenue 10.11.3 StackAdapt Ad Serving and Retargeting Platform Introduction 10.11.4 StackAdapt Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 10.11.5 StackAdapt Recent Development 13.12 Sizmek 10.12.1 Sizmek Company Details 10.12.2 Sizmek Business Overview and Its Total Revenue 10.12.3 Sizmek Ad Serving and Retargeting Platform Introduction 10.12.4 Sizmek Revenue in Ad Serving and Retargeting Platform Business (2015-2020) 10.12.5 Sizmek Recent Development 14Analyst's Viewpoints/Conclusions 15Appendix 15.1 Research Methodology 15.1.1 Methodology/Research Approach 15.1.2 Data Source 15.2 Disclaimer 15.3 Author Details

List of Tables Table 1. Ad Serving and Retargeting Platform Key Market Segments Table 2. Key Players Covered: Ranking by Ad Serving and Retargeting Platform Revenue Table 3. Ranking of Global Top Ad Serving and Retargeting Platform Manufacturers by Revenue (US$ Million) in 2019 Table 4. Global Ad Serving and Retargeting Platform Market Size Growth Rate by Type (US$ Million): 2020 VS 2026 Table 5. Key Players of Self-service Approach Table 6. Key Players of Managed Service Approach Table 7. Global Ad Serving and Retargeting Platform Market Size Growth by Application (US$ Million): 2020 VS 2026 Table 8. Global Ad Serving and Retargeting Platform Market Size by Regions (US$ Million): 2020 VS 2026 Table 9. Global Ad Serving and Retargeting Platform Market Size by Regions (2015-2020) (US$ Million) Table 10. Global Ad Serving and Retargeting Platform Market Share by Regions (2015-2020) Table 11. Global Ad Serving and Retargeting Platform Forecasted Market Size by Regions (2021-2026) (US$ Million) Table 12. Global Ad Serving and Retargeting Platform Market Share by Regions (2021-2026) Table 13. Market Top Trends Table 14. Key Drivers: Impact Analysis Table 15. Key Challenges Table 16. Ad Serving and Retargeting Platform Market Growth Strategy Table 17. Main Points Interviewed from Key Ad Serving and Retargeting Platform Players Table 18. Global Ad Serving and Retargeting Platform Revenue by Players (2015-2020) (Million US$) Table 19. Global Ad Serving and Retargeting Platform Market Share by Players (2015-2020) Table 20. Global Top Ad Serving and Retargeting Platform Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Ad Serving and Retargeting Platform as of 2019) Table 21. Global Ad Serving and Retargeting Platform by Players Market Concentration Ratio (CR5 and HHI) Table 22. Key Players Headquarters and Area Served Table 23. Key Players Ad Serving and Retargeting Platform Product Solution and Service Table 24. Date of Enter into Ad Serving and Retargeting Platform Market Table 25. Mergers & Acquisitions, Expansion Plans Table 26. Global Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 27. Global Ad Serving and Retargeting Platform Market Size Share by Type (2015-2020) Table 28. Global Ad Serving and Retargeting Platform Revenue Market Share by Type (2021-2026) Table 29. Global Ad Serving and Retargeting Platform Market Size Share by Application (2015-2020) Table 30. Global Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 31. Global Ad Serving and Retargeting Platform Market Size Share by Application (2021-2026) Table 32. North America Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 33. North America Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 34. North America Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 35. North America Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 36. North America Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 37. North America Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 38. Europe Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 39. Europe Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 40. Europe Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 41. Europe Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 42. Europe Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 43. Europe Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 44. China Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 45. China Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 46. China Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 47. China Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 48. China Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 49. China Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 50. Japan Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 51. Japan Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 52. Japan Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 53. Japan Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 54. Japan Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 55. Japan Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 56. Southeast Asia Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 57. Southeast Asia Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 58. Southeast Asia Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 59. Southeast Asia Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 60. Southeast Asia Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 61. Southeast Asia Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 62. India Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 63. India Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 64. India Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 65. India Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 66. India Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 67. India Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 68. Central & South America Key Players Ad Serving and Retargeting Platform Revenue (2019-2020) (Million US$) Table 69. Central & South America Key Players Ad Serving and Retargeting Platform Market Share (2019-2020) Table 70. Central & South America Ad Serving and Retargeting Platform Market Size by Type (2015-2020) (Million US$) Table 71. Central & South America Ad Serving and Retargeting Platform Market Share by Type (2015-2020) Table 72. Central & South America Ad Serving and Retargeting Platform Market Size by Application (2015-2020) (Million US$) Table 73. Central & South America Ad Serving and Retargeting Platform Market Share by Application (2015-2020) Table 74. TubeMogul Company Details Table 75. TubeMogul Business Overview Table 76. TubeMogul Product Table 77. TubeMogul Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 78. TubeMogul Recent Development Table 79. Google Company Details Table 80. Google Business Overview Table 81. Google Product Table 82. Google Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 83. Google Recent Development Table 84. OpenX Company Details Table 85. OpenX Business Overview Table 86. OpenX Product Table 87. OpenX Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 88. OpenX Recent Development Table 89. Criteo Company Details Table 90. Criteo Business Overview Table 91. Criteo Product Table 92. Criteo Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 93. Criteo Recent Development Table 94. DoubleClick Company Details Table 95. DoubleClick Business Overview Table 96. DoubleClick Product Table 97. DoubleClick Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 98. DoubleClick Recent Development Table 99. Marin Software Company Details Table 100. Marin Software Business Overview Table 101. Marin Software Product Table 102. Marin Software Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 103. Marin Software Recent Development Table 104. Facebook Company Details Table 105. Facebook Business Overview Table 106. Facebook Product Table 107. Facebook Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 108. Facebook Recent Development Table 109. Twitter Business Overview Table 110. Twitter Product Table 111. Twitter Company Details Table 112. Twitter Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 113. Twitter Recent Development Table 114. Terminus Company Details Table 115. Terminus Business Overview Table 116. Terminus Product Table 117. Terminus Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 118. Terminus Recent Development Table 119. Acquisio Company Details Table 120. Acquisio Business Overview Table 121. Acquisio Product Table 122. Acquisio Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 123. Acquisio Recent Development Table 124. StackAdapt Company Details Table 125. StackAdapt Business Overview Table 126. StackAdapt Product Table 127. StackAdapt Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 128. StackAdapt Recent Development Table 129. Sizmek Company Details Table 130. Sizmek Business Overview Table 131. Sizmek Product Table 132. Sizmek Revenue in Ad Serving and Retargeting Platform Business (2015-2020) (Million US$) Table 133. Sizmek Recent Development Table 134. Research Programs/Design for This Report Table 135. Key Data Information from Secondary Sources Table 136. Key Data Information from Primary Sources List of Figures Figure 1. Global Ad Serving and Retargeting Platform Market Share by Type: 2020 VS 2026 Figure 2. Self-service Approach Features Figure 3. Managed Service Approach Features Figure 4. Global Ad Serving and Retargeting Platform Market Share by Application: 2020 VS 2026 Figure 5. SME (Small and Medium Enterprises) Case Studies Figure 6. Large Enterprise Case Studies Figure 7. Ad Serving and Retargeting Platform Report Years Considered Figure 8. Global Ad Serving and Retargeting Platform Market Size YoY Growth 2015-2026 (US$ Million) Figure 9. Global Ad Serving and Retargeting Platform Market Share by Regions: 2020 VS 2026 Figure 10. Global Ad Serving and Retargeting Platform Market Share by Regions (2021-2026) Figure 11. Porter's Five Forces Analysis Figure 12. Global Ad Serving and Retargeting Platform Market Share by Players in 2019 Figure 13. Global Top Ad Serving and Retargeting Platform Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Ad Serving and Retargeting Platform as of 2019 Figure 14. The Top 10 and 5 Players Market Share by Ad Serving and Retargeting Platform Revenue in 2019 Figure 15. North America Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 16. Europe Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 17. China Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 18. Japan Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 19. Southeast Asia Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 20. India Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 21. Central & South America Ad Serving and Retargeting Platform Market Size YoY Growth (2015-2020) (Million US$) Figure 22. TubeMogul Total Revenue (US$ Million): 2019 Compared with 2018 Figure 23. TubeMogul Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 24. Google Total Revenue (US$ Million): 2019 Compared with 2018 Figure 25. Google Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 26. OpenX Total Revenue (US$ Million): 2019 Compared with 2018 Figure 27. OpenX Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 28. Criteo Total Revenue (US$ Million): 2019 Compared with 2018 Figure 29. Criteo Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 30. DoubleClick Total Revenue (US$ Million): 2019 Compared with 2018 Figure 31. DoubleClick Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 32. Marin Software Total Revenue (US$ Million): 2019 Compared with 2018 Figure 33. Marin Software Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 34. Facebook Total Revenue (US$ Million): 2019 Compared with 2018 Figure 35. Facebook Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 36. Twitter Total Revenue (US$ Million): 2019 Compared with 2018 Figure 37. Twitter Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 38. Terminus Total Revenue (US$ Million): 2019 Compared with 2018 Figure 39. Terminus Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 40. Acquisio Total Revenue (US$ Million): 2019 Compared with 2018 Figure 41. Acquisio Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 42. StackAdapt Total Revenue (US$ Million): 2019 Compared with 2018 Figure 43. StackAdapt Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 44. Sizmek Total Revenue (US$ Million): 2019 Compared with 2018 Figure 45. Sizmek Revenue Growth Rate in Ad Serving and Retargeting Platform Business (2015-2020) Figure 46. Bottom-up and Top-down Approaches for This Report Figure 47. Data Triangulation Figure 48. Key Executives Interviewed

TubeMogul Google OpenX Criteo DoubleClick Marin Software Facebook Twitter Terminus Acquisio StackAdapt Sizmek