Table of Contents 1 Report Overview 1.1 Study Scope 1.2 Key Market Segments 1.3 Players Covered: Ranking by Multi-Touch Marketing Attribution Software Revenue 1.4 Market Analysis by Type 1.4.1 Global Multi-Touch Marketing Attribution Software Market Size Growth Rate by Type: 2020 VS 2026 1.4.2 Cloud 1.4.3 On-Premises 1.5 Market by Application 1.5.1 Global Multi-Touch Marketing Attribution Software Market Share by Application: 2020 VS 2026 1.5.2 SMEs 1.5.3 Large Enterprises 1.6 Study Objectives 1.7 Years Considered 2 Global Growth Trends by Regions 2.1 Multi-Touch Marketing Attribution Software Market Perspective (2015-2026) 2.2 Multi-Touch Marketing Attribution Software Growth Trends by Regions 2.2.1 Multi-Touch Marketing Attribution Software Market Size by Regions: 2015 VS 2020 VS 2026 2.2.2 Multi-Touch Marketing Attribution Software Historic Market Share by Regions (2015-2020) 2.2.3 Multi-Touch Marketing Attribution Software Forecasted Market Size by Regions (2021-2026) 2.3 Industry Trends and Growth Strategy 2.3.1 Market Top Trends 2.3.2 Market Drivers 2.3.3 Market Challenges 2.3.4 Porter’s Five Forces Analysis 2.3.5 Multi-Touch Marketing Attribution Software Market Growth Strategy 2.3.6 Primary Interviews with Key Multi-Touch Marketing Attribution Software Players (Opinion Leaders) 3 Competition Landscape by Key Players 3.1 Global Top Multi-Touch Marketing Attribution Software Players by Market Size 3.1.1 Global Top Multi-Touch Marketing Attribution Software Players by Revenue (2015-2020) 3.1.2 Global Multi-Touch Marketing Attribution Software Revenue Market Share by Players (2015-2020) 3.1.3 Global Multi-Touch Marketing Attribution Software Market Share by Company Type (Tier 1, Tier 2 and Tier 3) 3.2 Global Multi-Touch Marketing Attribution Software Market Concentration Ratio 3.2.1 Global Multi-Touch Marketing Attribution Software Market Concentration Ratio (CR5 and HHI) 3.2.2 Global Top 10 and Top 5 Companies by Multi-Touch Marketing Attribution Software Revenue in 2019 3.3 Multi-Touch Marketing Attribution Software Key Players Head office and Area Served 3.4 Key Players Multi-Touch Marketing Attribution Software Product Solution and Service 3.5 Date of Enter into Multi-Touch Marketing Attribution Software Market 3.6 Mergers & Acquisitions, Expansion Plans 4 Breakdown Data by Type (2015-2026) 4.1 Global Multi-Touch Marketing Attribution Software Historic Market Size by Type (2015-2020) 4.2 Global Multi-Touch Marketing Attribution Software Forecasted Market Size by Type (2021-2026) 5 Multi-Touch Marketing Attribution Software Breakdown Data by Application (2015-2026) 5.1 Global Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 5.2 Global Multi-Touch Marketing Attribution Software Forecasted Market Size by Application (2021-2026) 6 North America 6.1 North America Multi-Touch Marketing Attribution Software Market Size (2015-2020) 6.2 Multi-Touch Marketing Attribution Software Key Players in North America (2019-2020) 6.3 North America Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 6.4 North America Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 7 Europe 7.1 Europe Multi-Touch Marketing Attribution Software Market Size (2015-2020) 7.2 Multi-Touch Marketing Attribution Software Key Players in Europe (2019-2020) 7.3 Europe Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 7.4 Europe Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 8 China 8.1 China Multi-Touch Marketing Attribution Software Market Size (2015-2020) 8.2 Multi-Touch Marketing Attribution Software Key Players in China (2019-2020) 8.3 China Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 8.4 China Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 9 Japan 9.1 Japan Multi-Touch Marketing Attribution Software Market Size (2015-2020) 9.2 Multi-Touch Marketing Attribution Software Key Players in Japan (2019-2020) 9.3 Japan Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 9.4 Japan Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 10 Southeast Asia 10.1 Southeast Asia Multi-Touch Marketing Attribution Software Market Size (2015-2020) 10.2 Multi-Touch Marketing Attribution Software Key Players in Southeast Asia (2019-2020) 10.3 Southeast Asia Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 10.4 Southeast Asia Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 11 India 11.1 India Multi-Touch Marketing Attribution Software Market Size (2015-2020) 11.2 Multi-Touch Marketing Attribution Software Key Players in India (2019-2020) 11.3 India Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 11.4 India Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 12 Central & South America 12.1 Central & South America Multi-Touch Marketing Attribution Software Market Size (2015-2020) 12.2 Multi-Touch Marketing Attribution Software Key Players in Central & South America (2019-2020) 12.3 Central & South America Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) 12.4 Central & South America Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) 13Key Players Profiles 13.1 Adobe 13.1.1 Adobe Company Details 13.1.2 Adobe Business Overview and Its Total Revenue 13.1.3 Adobe Multi-Touch Marketing Attribution Software Introduction 13.1.4 Adobe Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020)) 13.1.5 Adobe Recent Development 13.2 SAP 13.2.1 SAP Company Details 13.2.2 SAP Business Overview and Its Total Revenue 13.2.3 SAP Multi-Touch Marketing Attribution Software Introduction 13.2.4 SAP Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.2.5 SAP Recent Development 13.3 Visual IQ 13.3.1 Visual IQ Company Details 13.3.2 Visual IQ Business Overview and Its Total Revenue 13.3.3 Visual IQ Multi-Touch Marketing Attribution Software Introduction 13.3.4 Visual IQ Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.3.5 Visual IQ Recent Development 13.4 Oracle 13.4.1 Oracle Company Details 13.4.2 Oracle Business Overview and Its Total Revenue 13.4.3 Oracle Multi-Touch Marketing Attribution Software Introduction 13.4.4 Oracle Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.4.5 Oracle Recent Development 13.5 Neustar 13.5.1 Neustar Company Details 13.5.2 Neustar Business Overview and Its Total Revenue 13.5.3 Neustar Multi-Touch Marketing Attribution Software Introduction 13.5.4 Neustar Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.5.5 Neustar Recent Development 13.6 LeadsRx 13.6.1 LeadsRx Company Details 13.6.2 LeadsRx Business Overview and Its Total Revenue 13.6.3 LeadsRx Multi-Touch Marketing Attribution Software Introduction 13.6.4 LeadsRx Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.6.5 LeadsRx Recent Development 13.7 LeanData 13.7.1 LeanData Company Details 13.7.2 LeanData Business Overview and Its Total Revenue 13.7.3 LeanData Multi-Touch Marketing Attribution Software Introduction 13.7.4 LeanData Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.7.5 LeanData Recent Development 13.8 Merkle 13.8.1 Merkle Company Details 13.8.2 Merkle Business Overview and Its Total Revenue 13.8.3 Merkle Multi-Touch Marketing Attribution Software Introduction 13.8.4 Merkle Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.8.5 Merkle Recent Development 13.9 Roivenue 13.9.1 Roivenue Company Details 13.9.2 Roivenue Business Overview and Its Total Revenue 13.9.3 Roivenue Multi-Touch Marketing Attribution Software Introduction 13.9.4 Roivenue Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.9.5 Roivenue Recent Development 13.10 C3 Metrics 13.10.1 C3 Metrics Company Details 13.10.2 C3 Metrics Business Overview and Its Total Revenue 13.10.3 C3 Metrics Multi-Touch Marketing Attribution Software Introduction 13.10.4 C3 Metrics Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 13.10.5 C3 Metrics Recent Development 13.11 AppsFlyer 10.11.1 AppsFlyer Company Details 10.11.2 AppsFlyer Business Overview and Its Total Revenue 10.11.3 AppsFlyer Multi-Touch Marketing Attribution Software Introduction 10.11.4 AppsFlyer Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 10.11.5 AppsFlyer Recent Development 13.12 Equifax 10.12.1 Equifax Company Details 10.12.2 Equifax Business Overview and Its Total Revenue 10.12.3 Equifax Multi-Touch Marketing Attribution Software Introduction 10.12.4 Equifax Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 10.12.5 Equifax Recent Development 13.13 Windsor.ai 10.13.1 Windsor.ai Company Details 10.13.2 Windsor.ai Business Overview and Its Total Revenue 10.13.3 Windsor.ai Multi-Touch Marketing Attribution Software Introduction 10.13.4 Windsor.ai Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 10.13.5 Windsor.ai Recent Development 13.14 Manthan 10.14.1 Manthan Company Details 10.14.2 Manthan Business Overview and Its Total Revenue 10.14.3 Manthan Multi-Touch Marketing Attribution Software Introduction 10.14.4 Manthan Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 10.14.5 Manthan Recent Development 13.15 Oribi 10.15.1 Oribi Company Details 10.15.2 Oribi Business Overview and Its Total Revenue 10.15.3 Oribi Multi-Touch Marketing Attribution Software Introduction 10.15.4 Oribi Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) 10.15.5 Oribi Recent Development 14Analyst's Viewpoints/Conclusions 15Appendix 15.1 Research Methodology 15.1.1 Methodology/Research Approach 15.1.2 Data Source 15.2 Disclaimer 15.3 Author Details

List of Tables Table 1. Multi-Touch Marketing Attribution Software Key Market Segments Table 2. Key Players Covered: Ranking by Multi-Touch Marketing Attribution Software Revenue Table 3. Ranking of Global Top Multi-Touch Marketing Attribution Software Manufacturers by Revenue (US$ Million) in 2019 Table 4. Global Multi-Touch Marketing Attribution Software Market Size Growth Rate by Type (US$ Million): 2020 VS 2026 Table 5. Key Players of Cloud Table 6. Key Players of On-Premises Table 7. Global Multi-Touch Marketing Attribution Software Market Size Growth by Application (US$ Million): 2020 VS 2026 Table 8. Global Multi-Touch Marketing Attribution Software Market Size by Regions (US$ Million): 2020 VS 2026 Table 9. Global Multi-Touch Marketing Attribution Software Market Size by Regions (2015-2020) (US$ Million) Table 10. Global Multi-Touch Marketing Attribution Software Market Share by Regions (2015-2020) Table 11. Global Multi-Touch Marketing Attribution Software Forecasted Market Size by Regions (2021-2026) (US$ Million) Table 12. Global Multi-Touch Marketing Attribution Software Market Share by Regions (2021-2026) Table 13. Market Top Trends Table 14. Key Drivers: Impact Analysis Table 15. Key Challenges Table 16. Multi-Touch Marketing Attribution Software Market Growth Strategy Table 17. Main Points Interviewed from Key Multi-Touch Marketing Attribution Software Players Table 18. Global Multi-Touch Marketing Attribution Software Revenue by Players (2015-2020) (Million US$) Table 19. Global Multi-Touch Marketing Attribution Software Market Share by Players (2015-2020) Table 20. Global Top Multi-Touch Marketing Attribution Software Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Multi-Touch Marketing Attribution Software as of 2019) Table 21. Global Multi-Touch Marketing Attribution Software by Players Market Concentration Ratio (CR5 and HHI) Table 22. Key Players Headquarters and Area Served Table 23. Key Players Multi-Touch Marketing Attribution Software Product Solution and Service Table 24. Date of Enter into Multi-Touch Marketing Attribution Software Market Table 25. Mergers & Acquisitions, Expansion Plans Table 26. Global Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 27. Global Multi-Touch Marketing Attribution Software Market Size Share by Type (2015-2020) Table 28. Global Multi-Touch Marketing Attribution Software Revenue Market Share by Type (2021-2026) Table 29. Global Multi-Touch Marketing Attribution Software Market Size Share by Application (2015-2020) Table 30. Global Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 31. Global Multi-Touch Marketing Attribution Software Market Size Share by Application (2021-2026) Table 32. North America Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 33. North America Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 34. North America Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 35. North America Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 36. North America Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 37. North America Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 38. Europe Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 39. Europe Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 40. Europe Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 41. Europe Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 42. Europe Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 43. Europe Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 44. China Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 45. China Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 46. China Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 47. China Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 48. China Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 49. China Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 50. Japan Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 51. Japan Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 52. Japan Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 53. Japan Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 54. Japan Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 55. Japan Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 56. Southeast Asia Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 57. Southeast Asia Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 58. Southeast Asia Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 59. Southeast Asia Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 60. Southeast Asia Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 61. Southeast Asia Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 62. India Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 63. India Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 64. India Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 65. India Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 66. India Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 67. India Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 68. Central & South America Key Players Multi-Touch Marketing Attribution Software Revenue (2019-2020) (Million US$) Table 69. Central & South America Key Players Multi-Touch Marketing Attribution Software Market Share (2019-2020) Table 70. Central & South America Multi-Touch Marketing Attribution Software Market Size by Type (2015-2020) (Million US$) Table 71. Central & South America Multi-Touch Marketing Attribution Software Market Share by Type (2015-2020) Table 72. Central & South America Multi-Touch Marketing Attribution Software Market Size by Application (2015-2020) (Million US$) Table 73. Central & South America Multi-Touch Marketing Attribution Software Market Share by Application (2015-2020) Table 74. Adobe Company Details Table 75. Adobe Business Overview Table 76. Adobe Product Table 77. Adobe Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 78. Adobe Recent Development Table 79. SAP Company Details Table 80. SAP Business Overview Table 81. SAP Product Table 82. SAP Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 83. SAP Recent Development Table 84. Visual IQ Company Details Table 85. Visual IQ Business Overview Table 86. Visual IQ Product Table 87. Visual IQ Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 88. Visual IQ Recent Development Table 89. Oracle Company Details Table 90. Oracle Business Overview Table 91. Oracle Product Table 92. Oracle Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 93. Oracle Recent Development Table 94. Neustar Company Details Table 95. Neustar Business Overview Table 96. Neustar Product Table 97. Neustar Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 98. Neustar Recent Development Table 99. LeadsRx Company Details Table 100. LeadsRx Business Overview Table 101. LeadsRx Product Table 102. LeadsRx Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 103. LeadsRx Recent Development Table 104. LeanData Company Details Table 105. LeanData Business Overview Table 106. LeanData Product Table 107. LeanData Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 108. LeanData Recent Development Table 109. Merkle Business Overview Table 110. Merkle Product Table 111. Merkle Company Details Table 112. Merkle Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 113. Merkle Recent Development Table 114. Roivenue Company Details Table 115. Roivenue Business Overview Table 116. Roivenue Product Table 117. Roivenue Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 118. Roivenue Recent Development Table 119. C3 Metrics Company Details Table 120. C3 Metrics Business Overview Table 121. C3 Metrics Product Table 122. C3 Metrics Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 123. C3 Metrics Recent Development Table 124. AppsFlyer Company Details Table 125. AppsFlyer Business Overview Table 126. AppsFlyer Product Table 127. AppsFlyer Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 128. AppsFlyer Recent Development Table 129. Equifax Company Details Table 130. Equifax Business Overview Table 131. Equifax Product Table 132. Equifax Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 133. Equifax Recent Development Table 134. Windsor.ai Company Details Table 135. Windsor.ai Business Overview Table 136. Windsor.ai Product Table 137. Windsor.ai Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 138. Windsor.ai Recent Development Table 139. Manthan Company Details Table 140. Manthan Business Overview Table 141. Manthan Product Table 142. Manthan Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 143. Manthan Recent Development Table 144. Oribi Company Details Table 145. Oribi Business Overview Table 146. Oribi Product Table 147. Oribi Revenue in Multi-Touch Marketing Attribution Software Business (2015-2020) (Million US$) Table 148. Oribi Recent Development Table 149. Research Programs/Design for This Report Table 150. Key Data Information from Secondary Sources Table 151. Key Data Information from Primary Sources List of Figures Figure 1. Global Multi-Touch Marketing Attribution Software Market Share by Type: 2020 VS 2026 Figure 2. Cloud Features Figure 3. On-Premises Features Figure 4. Global Multi-Touch Marketing Attribution Software Market Share by Application: 2020 VS 2026 Figure 5. SMEs Case Studies Figure 6. Large Enterprises Case Studies Figure 7. Multi-Touch Marketing Attribution Software Report Years Considered Figure 8. Global Multi-Touch Marketing Attribution Software Market Size YoY Growth 2015-2026 (US$ Million) Figure 9. Global Multi-Touch Marketing Attribution Software Market Share by Regions: 2020 VS 2026 Figure 10. Global Multi-Touch Marketing Attribution Software Market Share by Regions (2021-2026) Figure 11. Porter's Five Forces Analysis Figure 12. Global Multi-Touch Marketing Attribution Software Market Share by Players in 2019 Figure 13. Global Top Multi-Touch Marketing Attribution Software Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Multi-Touch Marketing Attribution Software as of 2019 Figure 14. The Top 10 and 5 Players Market Share by Multi-Touch Marketing Attribution Software Revenue in 2019 Figure 15. North America Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 16. Europe Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 17. China Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 18. Japan Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 19. Southeast Asia Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 20. India Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 21. Central & South America Multi-Touch Marketing Attribution Software Market Size YoY Growth (2015-2020) (Million US$) Figure 22. Adobe Total Revenue (US$ Million): 2019 Compared with 2018 Figure 23. Adobe Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 24. SAP Total Revenue (US$ Million): 2019 Compared with 2018 Figure 25. SAP Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 26. Visual IQ Total Revenue (US$ Million): 2019 Compared with 2018 Figure 27. Visual IQ Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 28. Oracle Total Revenue (US$ Million): 2019 Compared with 2018 Figure 29. Oracle Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 30. Neustar Total Revenue (US$ Million): 2019 Compared with 2018 Figure 31. Neustar Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 32. LeadsRx Total Revenue (US$ Million): 2019 Compared with 2018 Figure 33. LeadsRx Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 34. LeanData Total Revenue (US$ Million): 2019 Compared with 2018 Figure 35. LeanData Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 36. Merkle Total Revenue (US$ Million): 2019 Compared with 2018 Figure 37. Merkle Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 38. Roivenue Total Revenue (US$ Million): 2019 Compared with 2018 Figure 39. Roivenue Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 40. C3 Metrics Total Revenue (US$ Million): 2019 Compared with 2018 Figure 41. C3 Metrics Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 42. AppsFlyer Total Revenue (US$ Million): 2019 Compared with 2018 Figure 43. AppsFlyer Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 44. Equifax Total Revenue (US$ Million): 2019 Compared with 2018 Figure 45. Equifax Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 46. Windsor.ai Total Revenue (US$ Million): 2019 Compared with 2018 Figure 47. Windsor.ai Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 48. Manthan Total Revenue (US$ Million): 2019 Compared with 2018 Figure 49. Manthan Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 50. Oribi Total Revenue (US$ Million): 2019 Compared with 2018 Figure 51. Oribi Revenue Growth Rate in Multi-Touch Marketing Attribution Software Business (2015-2020) Figure 52. Bottom-up and Top-down Approaches for This Report Figure 53. Data Triangulation Figure 54. Key Executives Interviewed

Adobe SAP Visual IQ Oracle Neustar LeadsRx LeanData Merkle Roivenue C3 Metrics AppsFlyer Equifax Windsor.ai Manthan Oribi