1 Report Overview 1.1 Study Scope 1.2 Market Analysis by Type 1.2.1 Global Digital Analytics Software Market Size Growth Rate by Type: 2016 VS 2021 VS 2027 1.2.2 On-Premises 1.2.3 Cloud Based 1.3 Market by Application 1.3.1 Global Digital Analytics Software Market Share by Application: 2016 VS 2021 VS 2027 1.3.2 SMEs 1.3.3 Large Enterprises 1.4 Study Objectives 1.5 Years Considered 2 Global Growth Trends 2.1 Global Digital Analytics Software Market Perspective (2016-2027) 2.2 Digital Analytics Software Growth Trends by Regions 2.2.1 Digital Analytics Software Market Size by Regions: 2016 VS 2021 VS 2027 2.2.2 Digital Analytics Software Historic Market Share by Regions (2016-2021) 2.2.3 Digital Analytics Software Forecasted Market Size by Regions (2022-2027) 2.3 Digital Analytics Software Industry Dynamic 2.3.1 Digital Analytics Software Market Trends 2.3.2 Digital Analytics Software Market Drivers 2.3.3 Digital Analytics Software Market Challenges 2.3.4 Digital Analytics Software Market Restraints 3 Competition Landscape by Key Players 3.1 Global Top Digital Analytics Software Players by Revenue 3.1.1 Global Top Digital Analytics Software Players by Revenue (2016-2021) 3.1.2 Global Digital Analytics Software Revenue Market Share by Players (2016-2021) 3.2 Global Digital Analytics Software Market Share by Company Type (Tier 1, Tier 2 and Tier 3) 3.3 Players Covered: Ranking by Digital Analytics Software Revenue 3.4 Global Digital Analytics Software Market Concentration Ratio 3.4.1 Global Digital Analytics Software Market Concentration Ratio (CR5 and HHI) 3.4.2 Global Top 10 and Top 5 Companies by Digital Analytics Software Revenue in 2020 3.5 Digital Analytics Software Key Players Head office and Area Served 3.6 Key Players Digital Analytics Software Product Solution and Service 3.7 Date of Enter into Digital Analytics Software Market 3.8 Mergers & Acquisitions, Expansion Plans 4 Digital Analytics Software Breakdown Data by Type 4.1 Global Digital Analytics Software Historic Market Size by Type (2016-2021) 4.2 Global Digital Analytics Software Forecasted Market Size by Type (2022-2027) 5 Digital Analytics Software Breakdown Data by Application 5.1 Global Digital Analytics Software Historic Market Size by Application (2016-2021) 5.2 Global Digital Analytics Software Forecasted Market Size by Application (2022-2027) 6 North America 6.1 North America Digital Analytics Software Market Size (2016-2027) 6.2 North America Digital Analytics Software Market Size by Type 6.2.1 North America Digital Analytics Software Market Size by Type (2016-2021) 6.2.2 North America Digital Analytics Software Market Size by Type (2022-2027) 6.2.3 North America Digital Analytics Software Market Size by Type (2016-2027) 6.3 North America Digital Analytics Software Market Size by Application 6.3.1 North America Digital Analytics Software Market Size by Application (2016-2021) 6.3.2 North America Digital Analytics Software Market Size by Application (2022-2027) 6.3.3 North America Digital Analytics Software Market Size by Application (2016-2027) 6.4 North America Digital Analytics Software Market Size by Country 6.4.1 North America Digital Analytics Software Market Size by Country (2016-2021) 6.4.2 North America Digital Analytics Software Market Size by Country (2022-2027) 6.4.3 United States 6.4.3 Canada 7 Europe 7.1 Europe Digital Analytics Software Market Size (2016-2027) 7.2 Europe Digital Analytics Software Market Size by Type 7.2.1 Europe Digital Analytics Software Market Size by Type (2016-2021) 7.2.2 Europe Digital Analytics Software Market Size by Type (2022-2027) 7.2.3 Europe Digital Analytics Software Market Size by Type (2016-2027) 7.3 Europe Digital Analytics Software Market Size by Application 7.3.1 Europe Digital Analytics Software Market Size by Application (2016-2021) 7.3.2 Europe Digital Analytics Software Market Size by Application (2022-2027) 7.3.3 Europe Digital Analytics Software Market Size by Application (2016-2027) 7.4 Europe Digital Analytics Software Market Size by Country 7.4.1 Europe Digital Analytics Software Market Size by Country (2016-2021) 7.4.2 Europe Digital Analytics Software Market Size by Country (2022-2027) 7.4.3 Germany 7.4.4 France 7.4.5 U.K. 7.4.6 Italy 7.4.7 Russia 7.4.8 Nordic 8 Asia-Pacific 8.1 Asia-Pacific Digital Analytics Software Market Size (2016-2027) 8.2 Asia-Pacific Digital Analytics Software Market Size by Type 8.2.1 Asia-Pacific Digital Analytics Software Market Size by Type (2016-2021) 8.2.2 Asia-Pacific Digital Analytics Software Market Size by Type (2022-2027) 8.2.3 Asia-Pacific Digital Analytics Software Market Size by Type (2016-2027) 8.3 Asia-Pacific Digital Analytics Software Market Size by Application 8.3.1 Asia-Pacific Digital Analytics Software Market Size by Application (2016-2021) 8.3.2 Asia-Pacific Digital Analytics Software Market Size by Application (2022-2027) 8.3.3 Asia-Pacific Digital Analytics Software Market Size by Application (2016-2027) 8.4 Asia-Pacific Digital Analytics Software Market Size by Region 8.4.1 Asia-Pacific Digital Analytics Software Market Size by Region (2016-2021) 8.4.2 Asia-Pacific Digital Analytics Software Market Size by Region (2022-2027) 8.4.3 China 8.4.4 Japan 8.4.5 South Korea 8.4.6 Southeast Asia 8.4.7 India 8.4.8 Australia 9 Latin America 9.1 Latin America Digital Analytics Software Market Size (2016-2027) 9.2 Latin America Digital Analytics Software Market Size by Type 9.2.1 Latin America Digital Analytics Software Market Size by Type (2016-2021) 9.2.2 Latin America Digital Analytics Software Market Size by Type (2022-2027) 9.2.3 Latin America Digital Analytics Software Market Size by Type (2016-2027) 9.3 Latin America Digital Analytics Software Market Size by Application 9.3.1 Latin America Digital Analytics Software Market Size by Application (2016-2021) 9.3.2 Latin America Digital Analytics Software Market Size by Application (2022-2027) 9.3.3 Latin America Digital Analytics Software Market Size by Application (2016-2027) 9.4 Latin America Digital Analytics Software Market Size by Country 9.4.1 Latin America Digital Analytics Software Market Size by Country (2016-2021) 9.4.2 Latin America Digital Analytics Software Market Size by Country (2022-2027) 9.4.3 Mexico 9.4.4 Brazil 10 Middle East & Africa 10.1 Middle East & Africa Digital Analytics Software Market Size (2016-2027) 10.2 Middle East & Africa Digital Analytics Software Market Size by Type 10.2.1 Middle East & Africa Digital Analytics Software Market Size by Type (2016-2021) 10.2.2 Middle East & Africa Digital Analytics Software Market Size by Type (2022-2027) 10.2.3 Middle East & Africa Digital Analytics Software Market Size by Type (2016-2027) 10.3 Middle East & Africa Digital Analytics Software Market Size by Application 10.3.1 Middle East & Africa Digital Analytics Software Market Size by Application (2016-2021) 10.3.2 Middle East & Africa Digital Analytics Software Market Size by Application (2022-2027) 10.3.3 Middle East & Africa Digital Analytics Software Market Size by Application (2016-2027) 10.4 Middle East & Africa Digital Analytics Software Market Size by Country 10.4.1 Middle East & Africa Digital Analytics Software Market Size by Country (2016-2021) 10.4.2 Middle East & Africa Digital Analytics Software Market Size by Country (2022-2027) 10.4.3 Turkey 10.4.4 Saudi Arabia 10.4.5 UAE 11 Key Players Profiles 11.1 Google 11.1.1 Google Company Details 11.1.2 Google Business Overview 11.1.3 Google Digital Analytics Software Introduction 11.1.4 Google Revenue in Digital Analytics Software Business (2016-2021) 11.1.5 Google Recent Development 11.2 Adobe 11.2.1 Adobe Company Details 11.2.2 Adobe Business Overview 11.2.3 Adobe Digital Analytics Software Introduction 11.2.4 Adobe Revenue in Digital Analytics Software Business (2016-2021) 11.2.5 Adobe Recent Development 11.3 Siteimprove 11.3.1 Siteimprove Company Details 11.3.2 Siteimprove Business Overview 11.3.3 Siteimprove Digital Analytics Software Introduction 11.3.4 Siteimprove Revenue in Digital Analytics Software Business (2016-2021) 11.3.5 Siteimprove Recent Development 11.4 IBM 11.4.1 IBM Company Details 11.4.2 IBM Business Overview 11.4.3 IBM Digital Analytics Software Introduction 11.4.4 IBM Revenue in Digital Analytics Software Business (2016-2021) 11.4.5 IBM Recent Development 11.5 Amplitude 11.5.1 Amplitude Company Details 11.5.2 Amplitude Business Overview 11.5.3 Amplitude Digital Analytics Software Introduction 11.5.4 Amplitude Revenue in Digital Analytics Software Business (2016-2021) 11.5.5 Amplitude Recent Development 11.6 Looker 11.6.1 Looker Company Details 11.6.2 Looker Business Overview 11.6.3 Looker Digital Analytics Software Introduction 11.6.4 Looker Revenue in Digital Analytics Software Business (2016-2021) 11.6.5 Looker Recent Development 11.7 Pendo 11.7.1 Pendo Company Details 11.7.2 Pendo Business Overview 11.7.3 Pendo Digital Analytics Software Introduction 11.7.4 Pendo Revenue in Digital Analytics Software Business (2016-2021) 11.7.5 Pendo Recent Development 11.8 StatCounter 11.8.1 StatCounter Company Details 11.8.2 StatCounter Business Overview 11.8.3 StatCounter Digital Analytics Software Introduction 11.8.4 StatCounter Revenue in Digital Analytics Software Business (2016-2021) 11.8.5 StatCounter Recent Development 11.9 Funnel.io 11.9.1 Funnel.io Company Details 11.9.2 Funnel.io Business Overview 11.9.3 Funnel.io Digital Analytics Software Introduction 11.9.4 Funnel.io Revenue in Digital Analytics Software Business (2016-2021) 11.9.5 Funnel.io Recent Development 11.10 Mixpanel 11.10.1 Mixpanel Company Details 11.10.2 Mixpanel Business Overview 11.10.3 Mixpanel Digital Analytics Software Introduction 11.10.4 Mixpanel Revenue in Digital Analytics Software Business (2016-2021) 11.10.5 Mixpanel Recent Development 11.11 GoSquared 11.11.1 GoSquared Company Details 11.11.2 GoSquared Business Overview 11.11.3 GoSquared Digital Analytics Software Introduction 11.11.4 GoSquared Revenue in Digital Analytics Software Business (2016-2021) 11.11.5 GoSquared Recent Development 12 Analyst's Viewpoints/Conclusions 13 Appendix 13.1 Research Methodology 13.1.1 Methodology/Research Approach 13.1.2 Data Source 13.2 Disclaimer 13.3 Author Details

List of Tables Table 1. Global Digital Analytics Software Market Size Growth Rate by Type (US$ Million):2016 VS 2021 VS 2027 Table 2. Key Players of On-Premises Table 3. Key Players of Cloud Based Table 4. Global Digital Analytics Software Market Size Growth by Application (US$ Million): 2016 VS 2021 VS 2027 Table 5. Global Digital Analytics Software Market Size by Regions (US$ Million): 2016 VS 2021 VS 2027 Table 6. Global Digital Analytics Software Market Size by Regions (2016-2021) & (US$ Million) Table 7. Global Digital Analytics Software Market Share by Regions (2016-2021) Table 8. Global Digital Analytics Software Forecasted Market Size by Regions (2022-2027) & (US$ Million) Table 9. Global Digital Analytics Software Market Share by Regions (2022-2027) Table 10. Digital Analytics Software Market Trends Table 11. Digital Analytics Software Market Drivers Table 12. Digital Analytics Software Market Challenges Table 13. Digital Analytics Software Market Restraints Table 14. Global Digital Analytics Software Revenue by Players (2016-2021) & (US$ Million) Table 15. Global Digital Analytics Software Market Share by Players (2016-2021) Table 16. Global Top Digital Analytics Software Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Digital Analytics Software as of 2020) Table 17. Ranking of Global Top Digital Analytics Software Companies by Revenue (US$ Million) in 2020 Table 18. Global 5 Largest Players Market Share by Digital Analytics Software Revenue (CR5 and HHI) & (2016-2021) Table 19. Key Players Headquarters and Area Served Table 20. Key Players Digital Analytics Software Product Solution and Service Table 21. Date of Enter into Digital Analytics Software Market Table 22. Mergers & Acquisitions, Expansion Plans Table 23. Global Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 24. Global Digital Analytics Software Revenue Market Share by Type (2016-2021) Table 25. Global Digital Analytics Software Forecasted Market Size by Type (2022-2027) (US$ Million) Table 26. Global Digital Analytics Software Revenue Market Share by Type (2022-2027) & (US$ Million) Table 27. Global Digital Analytics Software Market Size Share by Application (2016-2021) & (US$ Million) Table 28. Global Digital Analytics Software Revenue Market Share by Application (2016-2021) Table 29. Global Digital Analytics Software Forecasted Market Size by Application (2022-2027) (US$ Million) Table 30. Global Digital Analytics Software Revenue Market Share by Application (2022-2027) & (US$ Million) Table 31. North America Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 32. North America Digital Analytics Software Market Size by Type (2022-2027) & (US$ Million) Table 33. North America Digital Analytics Software Market Size by Application (2016-2021) (US$ Million) Table 34. North America Digital Analytics Software Market Size by Application (2022-2027) & (US$ Million) Table 35. North America Digital Analytics Software Market Size by Country (2016-2021) & (US$ Million) Table 36. North America Digital Analytics Software Market Size by Country (2022-2027) & (US$ Million) Table 37. Europe Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 38. Europe Digital Analytics Software Market Size by Type (2022-2027) & (US$ Million) Table 39. Europe Digital Analytics Software Market Size by Application (2016-2021) (US$ Million) Table 40. Europe Digital Analytics Software Market Size by Application (2022-2027) & (US$ Million) Table 41. Europe Digital Analytics Software Market Size by Country (2016-2021) & (US$ Million) Table 42. Europe Digital Analytics Software Market Size by Country (2022-2027) & (US$ Million) Table 43. Asia-Pacific Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 44. Asia-Pacific Digital Analytics Software Market Size by Type (2022-2027) & (US$ Million) Table 45. Asia-Pacific Digital Analytics Software Market Size by Application (2016-2021) (US$ Million) Table 46. Asia-Pacific Digital Analytics Software Market Size by Application (2022-2027) & (US$ Million) Table 47. Asia-Pacific Digital Analytics Software Market Size by Region (2016-2021) & (US$ Million) Table 48. Asia-Pacific Digital Analytics Software Market Size by Region (2022-2027) & (US$ Million) Table 49. Latin America Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 50. Latin America Digital Analytics Software Market Size by Type (2022-2027) & (US$ Million) Table 51. Latin America Digital Analytics Software Market Size by Application (2016-2021) (US$ Million) Table 52. Latin America Digital Analytics Software Market Size by Application (2022-2027) & (US$ Million) Table 53. Latin America Digital Analytics Software Market Size by Country (2016-2021) & (US$ Million) Table 54. Latin America Digital Analytics Software Market Size by Country (2022-2027) & (US$ Million) Table 55. Middle East & Africa Digital Analytics Software Market Size by Type (2016-2021) (US$ Million) Table 56. Middle East & Africa Digital Analytics Software Market Size by Type (2022-2027) & (US$ Million) Table 57. Middle East & Africa Digital Analytics Software Market Size by Application (2016-2021) (US$ Million) Table 58. Middle East & Africa Digital Analytics Software Market Size by Application (2022-2027) & (US$ Million) Table 59. Middle East & Africa Digital Analytics Software Market Size by Country (2016-2021) & (US$ Million) Table 60. Middle East & Africa Digital Analytics Software Market Size by Country (2022-2027) & (US$ Million) Table 61. Google Company Details Table 62. Google Business Overview Table 63. Google Digital Analytics Software Product Table 64. Google Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 65. Google Recent Development Table 66. Adobe Company Details Table 67. Adobe Business Overview Table 68. Adobe Digital Analytics Software Product Table 69. Adobe Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 70. Adobe Recent Development Table 71. Siteimprove Company Details Table 72. Siteimprove Business Overview Table 73. Siteimprove Digital Analytics Software Product Table 74. Siteimprove Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 75. Siteimprove Recent Development Table 76. IBM Company Details Table 77. IBM Business Overview Table 78. IBM Digital Analytics Software Product Table 79. IBM Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 80. IBM Recent Development Table 81. Amplitude Company Details Table 82. Amplitude Business Overview Table 83. Amplitude Digital Analytics Software Product Table 84. Amplitude Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 85. Amplitude Recent Development Table 86. Looker Company Details Table 87. Looker Business Overview Table 88. Looker Digital Analytics Software Product Table 89. Looker Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 90. Looker Recent Development Table 91. Pendo Company Details Table 92. Pendo Business Overview Table 93. Pendo Digital Analytics Software Product Table 94. Pendo Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 95. Pendo Recent Development Table 96. StatCounter Company Details Table 97. StatCounter Business Overview Table 98. StatCounter Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 99. StatCounter Recent Development Table 100. Funnel.io Company Details Table 101. Funnel.io Business Overview Table 102. Funnel.io Digital Analytics Software Product Table 103. Funnel.io Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 104. Funnel.io Recent Development Table 105. Mixpanel Company Details Table 106. Mixpanel Business Overview Table 107. Mixpanel Digital Analytics Software Product Table 108. Mixpanel Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 109. Mixpanel Recent Development Table 110. GoSquared Company Details Table 111. GoSquared Business Overview Table 112. GoSquared Digital Analytics Software Product Table 113. GoSquared Revenue in Digital Analytics Software Business (2016-2021) & (US$ Million) Table 114. GoSquared Recent Development Table 115. Research Programs/Design for This Report Table 116. Key Data Information from Secondary Sources Table 117. Key Data Information from Primary Sources List of Figures Figure 1. Global Digital Analytics Software Market Share by Type: 2020 VS 2027 Figure 2. On-Premises Features Figure 3. Cloud Based Features Figure 4. Global Digital Analytics Software Market Share by Application: 2020 VS 2027 Figure 5. SMEs Case Studies Figure 6. Large Enterprises Case Studies Figure 7. Digital Analytics Software Report Years Considered Figure 8. Global Digital Analytics Software Market Size (US$ Million), Year-over-Year: 2016-2027 Figure 9. Global Digital Analytics Software Market Size (US$ Million), 2016 VS 2021 VS 2027 Figure 10. Global Digital Analytics Software Market Share by Regions: 2020 VS 2027 Figure 11. Global Digital Analytics Software Market Share by Regions (2022-2027) Figure 12. Global Digital Analytics Software Market Share by Players in 2020 Figure 13. Global Top Digital Analytics Software Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Digital Analytics Software as of 2020 Figure 14. The Top 10 and 5 Players Market Share by Digital Analytics Software Revenue in 2020 Figure 15. Global Digital Analytics Software Revenue Market Share by Type (2016-2021) Figure 16. Global Digital Analytics Software Revenue Market Share by Type (2022-2027) Figure 17. North America Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 18. North America Digital Analytics Software Market Share by Type (2016-2027) Figure 19. North America Digital Analytics Software Market Share by Application (2016-2027) Figure 20. North America Digital Analytics Software Market Share by Country (2016-2027) Figure 21. United States Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 22. Canada Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 23. Europe Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 24. Europe Digital Analytics Software Market Share by Type (2016-2027) Figure 25. Europe Digital Analytics Software Market Share by Application (2016-2027) Figure 26. Europe Digital Analytics Software Market Share by Country (2016-2027) Figure 27. Germany Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 28. France Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 29. U.K. Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 30. Italy Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 31. Russia Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 32. Nordic Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 33. Asia-Pacific Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 34. Asia-Pacific Digital Analytics Software Market Share by Type (2016-2027) Figure 35. Asia-Pacific Digital Analytics Software Market Share by Application (2016-2027) Figure 36. Asia-Pacific Digital Analytics Software Market Share by Region (2016-2027) Figure 37. China Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 38. Japan Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 39. South Korea Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 40. Southeast Asia Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 41. India Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 42. Australia Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 43. Latin America Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 44. Latin America Digital Analytics Software Market Share by Type (2016-2027) Figure 45. Latin America Digital Analytics Software Market Share by Application (2016-2027) Figure 46. Latin America Digital Analytics Software Market Share by Country (2016-2027) Figure 47. Mexico Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 48. Brazil Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 49. Middle East & Africa Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 50. Middle East & Africa Digital Analytics Software Market Share by Type (2016-2027) Figure 51. Middle East & Africa Digital Analytics Software Market Share by Application (2016-2027) Figure 52. Middle East & Africa Digital Analytics Software Market Share by Country (2016-2027) Figure 53. Turkey Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 54. Saudi Arabia Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 55. UAE Digital Analytics Software Market Size YoY Growth (2016-2027) & (US$ Million) Figure 56. Google Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 57. Adobe Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 58. Siteimprove Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 59. IBM Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 60. Amplitude Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 61. Looker Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 62. Pendo Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 63. StatCounter Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 64. Funnel.io Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 65. Mixpanel Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 66. GoSquared Revenue Growth Rate in Digital Analytics Software Business (2016-2021) Figure 67. Bottom-up and Top-down Approaches for This Report Figure 68. Data Triangulation Figure 69. Key Executives Interviewed

Google Adobe Siteimprove IBM Amplitude Looker Pendo StatCounter Funnel.io Mixpanel GoSquared