1 INTRODUCTION 1.1 Study Deliverables 1.2 Study Assumptions 1.3 Scope of the Study 2 RESEARCH METHODOLOGY 3 EXECUTIVE SUMMARY 4 MARKET DYNAMICS 4.1 Market Overview 4.2 Market Drivers 4.3 Market Restraints 4.4 Industry Attractiveness - Porter's Five Forces Analysis 4.4.1 Threat of New Entrants 4.4.2 Bargaining Power of Buyers/Consumers 4.4.3 Bargaining Power of Suppliers 4.4.4 Threat of Substitute Products 4.4.5 Intensity of Competitive Rivalry 5 MARKET SEGMENTATION 5.1 Machinery Type 5.1.1 Hydraulic Excavators 5.1.2 Wheel Loaders 5.1.3 Crawler Trucks 5.1.4 Dump Trucks 5.1.5 Motor Graders 6 COMPETITIVE LANDSCAPE 6.1 Vendor Market Share 6.2 Company Profiles 6.2.1 Atlas Copco 6.2.2 Caterpillar 6.2.3 CNH Australia 6.2.4 Doosan Infracore Ltd 6.2.5 Hitachi Construction Machinery Co. Ltd 6.2.6 JCB Construction Equipment Australia 6.2.7 John Deere & Co. 6.2.8 Kobelco Construction Machinery Co. Ltd 6.2.9 Komatsu Ltd 6.2.10 Liebherr 6.2.11 Manitou 6.2.12 Volvo Construction Equipment 6.2.13 Terex Corporation 6.2.14 Sumitomo Heavy Industries Ltd 6.2.15 XCMG 6.2.16 Sany 6.2.17 Tadano 7 MARKET OPPORTUNITIES AND FUTURE TRENDS 8 DISCLAIMER