Global Behavior Analytics Market Report, History and Forecast 2016-2027, Breakdown Data by Companies, Key Regions, Types and Application

Behavioral Analytics is a recent advancement in business analytics that reveals new insights into the behavior of consumers on eCommerce platforms, online games, web and mobile applications, and IoT.
Behavioral analytics utilizes the massive volumes of raw user event data captured during sessions in which consumers use application, game, or website, including traffic data like navigation path, clicks, social media interactions, purchasing decisions and marketing responsiveness. Also, the event-data can include advertising metrics like click-to-conversion time, as well as comparisons between other metrics like the monetary value of an order and the amount of time spent on the site.[1] These data points are then compiled and analyzed, whether by looking at session progression from when a user first entered the platform until a sale was made, or what other products a user bought or looked at before this purchase. Behavioral analysis allows future actions and trends to be predicted based on the collection of such data.

Market Analysis and Insights: Global Behavior Analytics Market
The research report studies the Behavior Analytics market using different methodologies and analyzes to provide accurate and in-depth information about the market. For a clearer understanding, it is divided into several parts to cover different aspects of the market. Each area is then elaborated to help the reader comprehend the growth potential of each region and its contribution to the global market. The researchers have used primary and secondary methodologies to collate the information in the report. They have also used the same data to generate the current market scenario. This report is aimed at guiding people towards an apprehensive, better, and clearer knowledge of the market.
The global Behavior Analytics market size is projected to reach US$ 2984 million by 2027, from US$ 414.5 million in 2020, at a CAGR of 32.0% during 2021-2027.

Global Behavior Analytics Scope and Segment
The global Behavior Analytics market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Behavior Analytics market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by region (country), by Type, and by Application for the period 2016-2027.

Segment by Type
On-Premise
Cloud-Based

Segment by Application
BFSI
IT and Telecom
Military and Defense
Government
Retail and Ecommerce
Healthcare
Energy and Utility
Others

By Region
North America
United States
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Latin America
Mexico
Brazil
Middle East & Africa
Turkey
Saudi Arabia
UAE

By Company
Balabit Corp
Bay Dynamics
Bottomline Technologies
Cynetcurity
Dtex Systems
E8curity
Exabeam
Fortscalecurity
Gurucul Solutions
HP Enterprise
IBM Corporation
MaAfee
Interset
LogRhythm
Rapid7
Securonix